Press release -
IO Interactive and Amazon MGM Studios unveil Global Superstar Lenny Kravitz as The Pirate King Bawma in 007 FIRST LIGHT, launching March 27, 2026
007 First Light - Collector’s Edition is available to pre-order now, including a wearable Lifesize Mask Replica
Copenhagen, Denmark – December 11th, 2025 – IO Interactive, the award-winning developer and publisher behind the globally-acclaimed HITMAN franchise, and Amazon MGM Studios announced that Grammy Award winner Lenny Kravitz has joined the ensemble cast of 007 First Light as The Pirate King Bawma, the charismatic and unpredictable leader of a powerful black-market arms network. Featuring the likeness and voiceover work from Lenny Kravitz in a video game for the first time, Bawma will be a figure who blurs the line between ally and adversary in Bond’s journey. 007 First Light is set to release on March 27, 2026, on PS5, Xbox Series X|S, Xbox ROG Ally X, Xbox ROG Ally, Nintendo Switch 2*, and PC, and is available for pre-order, including the newly announced Collector’s Edition. Additionally, players who pre-order 007 First Light will get upgraded to the 007 First Light – Deluxe Edition for free, granting a 24-hour Early Access**, as well as exclusive in-game skins and outfits.
“The Bond franchise has such an incredible legacy in video games, so to step into it with a brand-new character like Bawma is amazing,” shared Lenny Kravitz. “He’s magnetic and unpredictable, there’s danger in him, but also heart and purpose. He’s not just a man with power; he is a man who has to fight for every inch of it. Bringing that energy into 007’s world felt incredible.”
During The Game Awards, the Pirate King Bawma appeared in a brand-new trailer, holding James Bond as well as Bond’s mentor at MI6, John Greenway, in a delicate situation, aiming to remove any outside interference. Lenny Kravitz takes on the role of Bawma, providing both the voice and physical likeness of the character, his first major performance in a video game. Bawma is the enigmatic leader of Aleph, a vast black-market arms network operating across the Western hemisphere. By 17, he had risen through the ranks of modern piracy, transforming an abandoned ship graveyard in Mauritania into the foundation of his empire.
“Lenny brings an extraordinary presence to 007 First Light,” said Hakan Abrak, CEO at IO Interactive. “He is a one-of-a-kind performer, with unbelievable charisma, who fits perfectly with the character of Bawma. He captured exactly what we envisioned: a formidable man who commands both fear and loyalty, which will have a profound impact on Bond’s journey into the world of espionage.”
IO Interactive also unveiled 007 First Light – Collector’s Edition, which is now available for pre-order for PlayStation®5, Xbox Series X|S, and PC for $199.99, €199,99, £169.99 (SRP). It includes the full game, the Deluxe Edition content, the Obsidian Gold Suit outfit, a wearable Mask Lifesize Replica, a Certificate of Authenticity, and a Steel Case with Magnet.
007 First Light is available to pre-order on PlayStation 5, Xbox Series X|S, Nintendo Switch 2*, on Amazon.com, as well as for PC on Steam and Epic Games Store for $69.99, €69.99, £59.99 (SRP). Players who pre-order any edition of 007 First Light will get upgraded to the 007 First Light – Deluxe Edition for free, which includes a 24-hour early access**. 007 First Light – Deluxe Edition will be available at launch for PlayStation®5, Xbox Series X|S, Xbox ROG Ally X, Xbox ROG Ally, Nintendo Switch 2, and for PC for $79.99, €79.99, £69.99 (SRP).
007 First Light - Legacy Edition is available for pre-order on PlayStation®5, Xbox Series X|S, and PC for $299.99, €299,99, £259.99 (SRP). It includes the full game, the Deluxe Edition content, an Exclusive Golden Gun weapon skin, the Obsidian Gold Suit outfit, a Golden Gun Figurine with Stand & Secret Compartment, a Certificate of Authenticity, and a Steel Case with Magnet.
007 First Light - Specialist Edition is offered exclusively on Amazon.com, featuring standout and unique packaging for the game’s case, as well as an exclusive original outfit for Bond, the Classic Tux, for even more flair.
007 First Light is scheduled to launch on March 27, 2026. Pre-order details can be found at https://ioi.dk/007firstlightgame.
For more information, please visit our official website: 007FirstLightGame.com or follow us on X, Instagram, TikTok, Twitch, Facebook, Threads, Reddit, Bluesky, and YouTube. Those interested in additional news can subscribe to IO Interactive’s press page: https://ioi.dk/press and to an IOI Account.
*Pre-orders on Nintendo Switch 2 are limited to physical editions
**24-hour early access limited to digital editions only
Topics
ABOUT 007 First Light
Coming on March 27, 2026, 007 First Light is a third-person action-adventure game that blends IO Interactive’s signature stealth and action gameplay mechanics, featuring a fully original, re-imagined origin story of a young James Bond.
Players will step into the shoes of a 26-year-old Bond, a promising yet sometimes rebellious Royal Navy air crewman who is recruited into MI6, immersing them in the exotic and dangerous world of espionage captured in the films. Bond’s adventures will take players all around the globe, coming face to face with allies and foes while choosing how they overcome obstacles and challenges, whether it be with brute force, cunning guile, or charming wit.
ABOUT IO Interactive
IO Interactive is an independent video game developer and publisher with studios in Copenhagen, Malmö, Barcelona, Istanbul, and Brighton. As the creative force behind some of the most talked-about multiplatform video games in the last two decades, IOI is dedicated to creating unforgettable characters and experiences using their award-winning proprietary Glacier technology.
IO Interactive will develop and publish a reimagined James Bond origin story with 007 First Light and is currently developing a new IP under the codename Project Fantasy. For more information, visit: https://ioi.dk.
ABOUT Amazon MGM Studios
Amazon MGM Studios is a leading entertainment company focused on the production and global distribution of film and television content. Original series premiere on Prime Video, which is available to watch on hundreds of compatible devices in more than 240 countries and territories worldwide. Original films are produced and acquired by the studio for theatrical release and exclusively for Prime Video. Amazon MGM Studios also produces content for MGM+, the premium pay television network.
ABOUT LENNY KRAVITZ
Regarded as one of the preeminent rock musicians of our time, Lenny Kravitz has transcended genre, style, race, and class over the course of a three decade-plus musical career. Reveling in the soul, rock, and funk influences of the sixties and seventies, the writer, producer, and multi-instrumentalist has won four GRAMMY® Awards.
Lenny released his acclaimed studio album, Blue Electric Light, on May 24, 2024. Continuing what Billboard calls the “Lennaissance,” Kravitz is currently on a worldwide tour in support of Blue Electric Light, which has seen sold out performances across Europe, South America, Australia and a residency in Las Vegas.
Kravitz was recently honored with a star on the Hollywood Walk of Fame, the “Music Icon Award” at the 2024 People’s Choice Awards, and the “Best Rock Award” at the 2024 MTV Video Music Awards. He was additionally recognized by the CFDA with their “Fashion Icon Award” for his role as not only one of rock's most esteemed musicians, but also a major fashion influence.
In 2023, Kravitz debuted the anthemic “Road To Freedom,” a song he wrote, performed, and produced specifically for the much-buzzed-about Netflix film, Rustin. The track, which can be heard HERE, plays over the film’s end title credits. In conjunction with the release of the song, Kravitz secured a Golden Globe nomination for “Best Original Song - Motion Picture,” a Critics Choice Award nomination for “Best Song,” and the Guild of Music Supervisors Award nomination for “Best Song Written and/or Recorded for a Film” for the soul-stirring anthem.
In addition to his twelve albums, which have sold 50 million worldwide, his creative firm Kravitz Design Inc. touts an impressive portfolio of noteworthy ventures, including hotel properties, condominium projects, private residences, and high-end legendary brands like Rolex, Leica, and Dom Perignon. His design work was most recently highlighted in Architectural Digest, where he showcased his impressive and historic Paris home. In 2022, he launched his own ultra-premium spirits brand, Nocheluna Sotol—a distillate from Chihuahua, Mexico derived from the sotol plant.
Kravitz is the author of Flash, a book which showcases unique rock photography. His recent memoir, Let Love Rule, also landed him on The New York Times’ Best Sellers List.
Lenny currently serves as the brand ambassador and global face for YSL Beauty’s Y cologne and is the global ambassador for luxury watch brand Jaeger-LeCoultre. This multidimensional artist has also segued into film, appearing as Cinna in the box-office hits, The Hunger Games and The Hunger Games: Catching Fire, as well as in the critically acclaimed films Precious and The Butler.
© 2025 IO Interactive A/S. IO Interactive, IOI, HITMAN are registered trademarks of IO Interactive A/S. 007 FIRST LIGHT (source code and other software and certain audiovisuals only) © 2026 IOI. 007 FIRST LIGHT (audiovisuals), 007 FIRST LIGHT, JAMES BOND, and related James Bond copyrights and trademarks authorized for use by IOI under license from Metro-Goldwyn-Mayer Studios Inc., exclusive licensee of London Operations LLC. © 2026 Metro-Goldwyn-Mayer Studios Inc. Developed in association with Delphi Interactive LLC. “PlayStation” and "PS5 logo" are registered trademarks of Sony Interactive Entertainment ©Inc. XBOX and Xbox logos are registered trademarks or trademarks of the Microsoft group of companies and are used under license. © 2025 Nintendo Switch is a trademark of Nintendo.
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