Press release -
World of Tanks Partners with Banijay Rights to Launch Peaky Blinders Battle Pass Season
Tommy Shelby and Family take over World of Tanks with new Crew Members, Premium Tank and Special Themed Content for fans of the Hit TV Show
March 18th, 2025 – World of Tanks today announces a partnership with Banijay Rights, the global distribution arm of content powerhouse Banijay Entertainment, to launch BATTLE PASS SPECIAL: PEAKY BLINDERS, a limited-time in-game event based on the hit television series.
Launching on March 20th and running until March 31st, the new Battle Pass Special delivers a variety of Peaky Blinders-themed rewards and will feature Peaky Blinders protagonist Tommy Shelby at the helm.
As part of the Special, players will be able to commend and recruit five of the most formidable figures from the hit drama series. Tommy Shelby leads the charge – sharp as a razor, cold as steel. His hot-headed enforcer of a brother, Arthur, stands by his side, while the young but fiery John Shelby brings his own ruthless streak to the fray.
For those looking to complete the family empire, a special bundle introduces Ada Shelby, the wily, sharp-witted sister, and ambitious cousin, Michael Gray – each ready to scheme their way through the ranks. Every Shelby comes fully voiced, bringing the unmistakable swagger and streetwise grit straight from the show to the battlefield.
The event’s ultimate reward is the Tier IX Premium French Medium tank - Char Murat, coated in “Tommy” 3D style. The tank is visually styled after the combat vehicles of World War I, the conflict which shaped and forever challenged the minds and personalities of the three Shelby brothers.
To truly own the battlefield, players can customize their vehicles with new Peaky Blinders-themed decals and inscriptions. And a specially composed soundtrack inspired by the show will transport them to the streets of Birmingham before they head into battle.
The multi-award-winning Peaky Blinders was created and written by Steven Knight (SAS Rogue Heroes, Taboo, See, Great Expectations). Originally produced for the BBC and distributed by Banijay Rights, it has sold in more than 190 countries and is widely available internationally on Netflix.
For more information, visit https://worldoftanks.eu/en/news/general-news/battle-pass-special-mar-2025/.
About World of Tanks
World of Tanks is the first team-based, massively multiplayer online action game dedicated to tank warfare. Throw yourself into the epic tank battles of World War II with gamers all over the world. Your arsenal includes over 800 armored vehicles from 11 nations, carefully detailed with historical accuracy.
Official website: worldoftanks.com
About Wargaming
Wargaming is an award-winning online game developer and publisher headquartered in Nicosia, Cyprus. Operating since 1998, Wargaming has grown to become one of the leaders in the gaming industry with 15 offices around the world, including studios in Guildford, Prague, Chicago, Austin, Shanghai, Tokyo, Vilnius, Kyiv, and Belgrade. Millions of players enjoy Wargaming's titles across all major gaming platforms. Our flagship products include hit free-to-play franchises - World of Tanks and World of Warships.
Official website: https://wargaming.com/en/
About Banijay Rights
Leading global distributor, Banijay Rights, represents a world-class, multi-genre portfolio of over 200,000 hours of standout programming. Handling the distribution for content powerhouse, Banijay Entertainment, the division specialises in the exploitation of premium scripted and non-scripted brands to broadcasters worldwide.
Representing quality, excellence and experience in the business of linear and non-linear television and ancillary activity across all platforms, Banijay Rights’ catalogue encompasses a host of top titles from Banijay’s 130+ in-house labels, and a number of third-party producers, spanning drama, comedy, entertainment, factual, reality, family, formats and theatrical.
Delivering high-quality IP, which was born locally and travels globally, the distributor offers the best stories told the best way. Its landmark brands include Survivor, Big Brother, MasterChef, Peaky Blinders, Rogue Heroes, Marie Antoinette, Grantchester, Deal or No Deal, Home and Away, Mr Bean and Black Mirror.
Built on independence, creative freedom, entrepreneurialism and commercial acumen, Banijay Rights operates under the direction of Chief Executive Officer, Cathy Payne.
